It’s about you.
It’s about you combining your journalistic aspirations with a mobile device, to be a broadcaster. No studios, crew, or equipment – just your iPhone and one of two apps.
Lost you already?
Simply put, both are recently launched real-time video streaming apps that let you create and share live video broadcasts through IOS devices like iPhone, iPad etc. The Android versions are expected to follow soon. Both apps currently allow you to stream real-time video to your Twitter followers.
If you are not on Twitter yet, you are out of luck.
Here’s a post that you may want to check out on the subject of joining Twitter: Are you afraid of tweeting? Ten basic questions that I get asked about Twitter…
Really, the use cases for the apps are limited only by your imagination. Consider some of these every day scenarios where you could be the broadcaster:
- Showing your favourite band in concert playing your favourite song (subject to rights)
- Broadcasting from a party or an event to a select group of friends who could not attend
- Sharing real-time experience from your travels or sporting events
- Communicating a leader’s speech/interview
- Providing your own version of breaking news that you stumble upon
Meerkat, a big hit at the recently concluded South by South West in Austin, has been the darling of the tech and social media community over the past few weeks. Traditional media and non-tradition ones – bloggers and podcasters – have all been equally bullish about the prospects of Meerkat as a disruptive journalistic tool.
Until Twitter announced its own version of a real-time video streaming app – Periscope!
Suddenly Meerkat, a start-up, appears to be in an unenviable position. Pitted against a Goliath-like Twitter, Meerkat’s prospects look a little less rosy than it did a few weeks ago. There are many opinions out there as to which app is better. Here’s one that compares Meerkat with Periscope.
I see two key differences between the apps.
Periscope lets you stream your video as private – to a select list of followers – while Meerkat feeds are visible to all your followers. Meerkat deliberately touts its app as an ephemeral experience – meaning that if you don’t see it real-time, you don’t see it at all. Periscope on the other hand saves your broadcasting masterpiece for twenty-four hours.
Irrespective of who comes out ahead, I believe that these apps – or the concept behind it – will transform broadcasting in the days to come.
So, are you ready for your first broadcast?