What Would You Do In These Situations?
Over the past few days, I came across some news items that made me wonder what I would have done if I were in those situations. Here are three that would make you ponder… If your plane crash-landed, and you…
Category Life & Times
We all have a story or two to tell.
Click and Mortar – Transforming the Way You Shop
If you enjoy shopping, you are well aware of the impact digital technologies have had on the shopping experience. From coupons from Groupon to pins on Pinterest, you know a decent deal when you see one. You subscribe to Gilt,…
Social Media Etiquette – A Point of View
The growth and adoption of social networks and smart devices have created many a grey area with respect to social norms and etiquette. Here is a brief look at a few such situations that we encounter in our everyday lives.…
Real-time Marketing Is the Art of Instant Communication!
I recently wrote a blog about Pizza Hut’s yet unheard-of 140-second-long job interviews to fill the position of “Manager of Digital Greatness” in the company. Gimmicky as it sounds, it gives pause for thought and offers a view into a…
“We don’t need no education?” Here are some innovative learning methods.
Looking back at my university days, I realize that I could have done better! While I prioritized sports over quantum mechanics, my friends prepped for business school. An undergraduate degree seemed par for the course of life. The prospect of…
Social media is alive and kicking!
During his keynote session at the recently concluded Social Media Marketing World, Michael Stelzner, the founder of Social Media Examiner, asked the question “Is social media dead?” With forty social media celebrities and over a thousand enthusiasts in attendance, Michael…
New York Food Trucks Leverage Social Media
When was the last time that you tried some street food? I mean gourmet food, from a truck! No, I am not referring to your favourite hot dog vendor outside your office. If you have not noticed, street food has…
Six more simple tips for Twitter newbies
Last August I wrote a post titled Six tips for Twitter users who have less than 25 followers. As a relatively new Twitter user who had two hundred followers, I wrote about the initial doubts and concerns that I had about…
How will you fare in a 140-second job interview?
If I were to answer my own question, I would have to say “not very well!” As someone reasonably active on Twitter, I consider myself eloquent enough to communicate my thoughts and opinions in 140 characters or fewer. But a…
Of Trust and Transparency, and a Whopping Mobile Phone Bill!
Recently I wrote a blog post titled A Vacation Sans Social Media and Discoveries Thereof that touched upon my trip to Hong Kong, Singapore, and India. Before taking off, I had made sure that I purchased a cell phone plan…